Digital Marketing Intern

Organization

For more than 60 years, Goodwill Industries of Kansas has been a trusted resource and advocate for people with disabilities and barriers to employment. At Goodwill Industries of Kansas, our mission is to transform lives and communities through the power of education, training, and employment. Our vision is to be the leading resource for individuals seeking their fullest potential.

Values

At Goodwill Industries of Kansas, our work is guided by the following values:

• Sustainability:We commit to practices that support environmental, social, and economic strength.
• Ethics:We upholdhigh standardsof honesty, integrity, and fairness in all business dealings.
• Respect:We treat every individual with dignity, care, and sincerity to buildan equitableenvironment.
• Voice:We listen to each other, value feedback, and advocate for our communities.
• Inspiration:We motivate, encourage, and energize individuals to be their best through leadership and vision.
• Community Engagement:We recognize the strength of collaboration and engage deeply with our stakeholders to transform lives together.
• Excellence:We embrace innovation and strive for outstanding quality to deliver a positive impact to those we serve.

Mission Statement

We transform lives and communities through the power of education, training, and employment.

Purpose of Position

The Digital Marketing Intern supports Goodwill Industries of Kansas by creating engaging digital content, assisting with online communication strategies, and supporting brand storytelling for retail, mission services, and community engagement. This internship provides hands-on experience in content creation, multimedia production, and digital communications within a fast-paced nonprofit environment.

The intern will contribute to social media, website updates, video/photo content, and digital campaigns that help promote Goodwill’s mission across a 74county territory.

Qualifications

Education

• Current college student majoring in marketing, communications, journalism, digital media, graphic design, or a related field (required).

Required Qualifications

• Strong writing, editing, and storytelling skills.
• Experience with social media platforms, including Instagram, TikTok, Facebook, and LinkedIn.
• Basic photography and video editing skills (Canva,CapCut, Adobe tools, or similar).
• Ability to work independently and manage multiple tasks.
• Strong creativity and attention to detail.

Preferred Qualifications

• Experience in digital content creation and social media strategy.
• Familiarity with Meta Business Suite or other scheduling tools.

• Understanding ofnonprofit communication and missiondriven messaging.

Work Experience

• Experience creating personal, academic, or professional social media content.
• Experience drafting written content such as blog posts, scripts, or campaign messaging.
• Demonstrated ability to communicate with diverse audiences.
  

Special Skills and Knowledge

• Communication Skills: Ability to create compelling digital messaging and collaborate with internal teams.
• Technical Skills:Proficiencywith digital creation tools (Canva, Adobe Creative Cloud,CapCut, etc.).
• Project Management: Ability to prioritize, meet deadlines, and manage multiple assignments.
• Creativity: Ability to generatenew contentideas aligned with current trends.

• Flexibility: Willingness toassistwith projects as needed in a dynamic environment.

"No job is so important and no service is so urgent that we cannot take the time to perform our work safely."

Organizational Responsibilities

Work with individuals who have disabilities and/or barriers to employment and participate in the achievement of their goals. Demonstrate a positive role model. Display commitment and involvement towards Goodwill's mission.

Job Competencies

Teamwork, communication, time management, creativity, customer service orientation, initiative, mission alignment, adaptability, accountability.

Job Proficiencies

• Multimedia content creation (video, photo, graphics)
• Social media scheduling and engagement
• Website content updates
• Copywritingand editing

• Digital analytics awareness
• Collaboration across departments

Essential Functions

• Create and edit short-form videos for platforms such as Instagram, TikTok, Facebook, and YouTube.
• Capture photos of retail merchandise, events, and mission stories for digital use.
• Draft blog posts and written content for social media, newsletters, and the website.
• Develop branded graphics, social posts, and digital assets.
• Assistin scheduling social media content using Meta Business Suite or similar tools.
• Monitor engagement trends and provide recommendations for content improvements.
• Assistwith updates to goodwillks.org, including events, blogs, and program information.