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AREA MANAGER

Grower Direct Farms Inc

Springfield, MA 01119 • $46,000 to $55,000 / yr • 9/3/2026

Job Description

Job Description

Job Title: Area Manager

Department:Retail Merchandising Operations

Status:Full-Time, Salaried, Exempt

Reports To:Regional Manager

Direct Reports: Field Supervisors, Merchandisers

Territory: Springfield, MA | 8–12 Retail Locations around Springfield, MA

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Position Summary

The Area Manager is responsible for the overall operational and financial performance of an assigned territory consisting of approximately 8–12 retail locations. Through direct leadership of Field Supervisors, the Area Manager ensures exceptional merchandising execution, labor productivity, customer satisfaction, employee development, and financial performance.

The Area Manager serves as the primary business leader for the territory and partners closely with Regional Managers, retail customers, Human Resources, Transportation, and Operations to achieve company objectives.

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Essential Responsibilities

Leadership

· Directly supervise Field Supervisors.

· Conduct weekly one-on-one coaching.

· Conduct performance evaluations.

· Develop leadership talent.

· Build succession plans.

· Drive employee engagement.

· Resolve employee relations concerns.

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Business Management

Manage overall territory performance including:

· Labor hours

· Labor budgets

· Productivity

· Shrink

· Sales performance

· Payroll accuracy

· Store coverage

· Overtime

· Seasonal staffing

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Financial Accountability

Responsible for meeting territory objectives related to:

· Labor cost

· Payroll budget

· Sales support

· Shrink reduction

· Profitability

· Resource utilization

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Staffing

· Recruit Field Supervisors.

· Interview candidates.

· Coordinate hiring.

· Forecast staffing requirements.

· Build seasonal staffing plans.

· Coordinate onboarding.

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Operational Excellence